"Curious George Swings into Spring" brings in top ratings!

PBS KIDS’ “CURIOUS GEORGE SWINGS INTO SPRING” SPECIAL BRINGS IN TOP RATINGS ON AIR AND ONLINE

CURIOUS GEORGE Regains #1 Spot Among Kids 2 – 5 for the month of April

Arlington, VA, June 24, 2013 – The PBS KIDS preschool series CURIOUS GEORGE continues to be a favorite among parents and children. On April 22, 4.3 million viewers tuned in to the one-hour CURIOUS GEORGE SWINGS INTO SPRING special and were charmed by everyone’s favorite monkey.* Among the fans were 2.2 million kids between the ages of 2 – 11 and the special attracted 324,000 new viewers.*

Nielsen ratings for CURIOUS GEORGE SWINGS INTO SPRING were the highest for any PBS KIDS special this year, earning a 9.5 kids 2-5 rating, a 7.0 rating among kids ages 2-8, a 4.7 rating with kids ages 4-8 and a huge 5.7 rating among moms.*

“CURIOUS GEORGE SWINGS INTO SPRING was a great success, helping to bring CURIOUS GEORGE back to #1 among kids ages 2 – 5 for the month of April, a spot that it held every month in 2012,” said Lesli Rotenberg, General Manager, Children’s Programming, PBS. “We are thrilled to see more and more viewers tuning in to the series, which teaches kids about science, engineering and math, and inspires them to explore the world around them long after the screen is turned off.”

After enjoying the special on air, families continued interacting with the show online. CURIOUS GEORGE reported nearly 37 million streams for the month of April across web and mobile platforms, up 77 percent compared to April 2012.** The CURIOUS GEORGE website received 1.7 million unique visitors for the month.**

*Ratings source: NTI Nielsen NPower, Live+7 AA% Program Ratings

**Source: Google Analytics

**Note this information was provided to me so I could share with my readers on behalf of PBS Kids**